Sam Norval was born and raised in Cape Town, the artistic and cultural melting pot of Southern Africa.

Feeling the need for creative growth, he moved to London, England to pursue his passion for photography.

During the years he lived in London, he was fortunate to work with some of the most talented and inspirational photographers in Europe. This allowed Sam to be exposed to a multitude of creative people.

Throughout his tenure in London, Sam traveled extensively throught Europe,
drawing inspiration from the fashion, art, architecture, heritage and general European way of life.

Feeling he needed a new avenue to explore,
Sam packed his bags once more and moved to the city of his childhood dreams,
New York City.

Living in New York City has allowed Sam to work on many different facets of his craft.
He spent this time building his vision for his work and relationships with many new clients

His travels have given him a unique way of blending
African, European and American influences to his work.